Dave's Success In The Food Industry
While his success elevated his status in the business world as a pioneer, he never lost
sight of his roots. “I’m just a hamburger cook,” Dave said on many occasions. He was
most at home when talking with Wendy’s restaurant managers and operators because he
understood them and what they face everyday. And to those managers and operators,
Dave wasn’t just the founder of the company, he was a role model and an example of how
hard work, dedication and commitment can lead to success.Dave Thomas Biography 3
He shared his experiences and knowledge he gained in his autobiography, Dave’s Way,
published in 1991. Dave saw it as a way to give back, and provide insight into how he
turned his dreams into reality. He later published a book on success called Well Done!,
and the business book Franchising for Dummies.
His success enabled him to travel around the world. But his favorite gourmet meal never
changed: a Wendy’s Single with cheese, mustard, pickle and onion, fries, bowl of chili,
a Frosty and a diet Coke.